Official Merchandise Stalls at Odori Park

Odori Park is the main hub for the 2026 festival celebrations. You will find several official merchandise stalls located near the largest snow sculptures. These booths sell exclusive items that you cannot find anywhere else in Japan. Look for the official 2026 festival mascot on pins, towels, and clear folders.

Prices for these official goods are usually very reasonable for tourists. Small items like postcards or stickers cost between 200 and 500 yen. Larger items like hoodies or plush toys range from 3,000 to 6,000 yen. Most stalls open at 10:00 AM and close around 8:00 PM each day.

You should use a guide to Odori Park to find the best booth locations. The stalls near Nishi 4-chome and Nishi 8-chome usually have the biggest selections. Be prepared for short lines during the peak afternoon hours. Credit cards are accepted at most official booths, but cash is often faster.

Unique Gifts at Susukino Ice World

The Susukino site offers a different shopping experience focused on beautiful ice sculptures. You can find unique ice-themed charms and glowing accessories at small vendor tables. These items reflect the neon lights of the surrounding nightlife district. Many visitors enjoy buying small crystal-like figurines that resemble the sculptures.

Shopping here is best done in the evening when the ice is illuminated. You can find local artisans selling handmade winter crafts along the main street. These vendors often sell warm accessories like knitted hats and gloves for the cold. Prices for handmade crafts usually start around 1,500 yen per item.

Check out tips for Susukino Ice World to plan your evening shopping route. The atmosphere is lively and perfect for finding small, portable gifts. Look for vendors selling hot canned drinks and packaged local snacks. These make great affordable gifts for friends and family back home.

Family Souvenirs at the Tsudome Site

The Tsudome site is the best place for family-oriented shopping during the festival. Inside the large dome, you will find a massive indoor market with many vendors. They sell snow play equipment like plastic sleds and snowball makers for children. You can also find cute character goods featuring popular Japanese animation figures.

Hokkaido is famous for its delicious dairy and agricultural products. The Tsudome market features many gift boxes filled with local cookies and chocolates. These boxes are beautifully packaged and ready for travel on airplanes. Most food gift boxes cost between 1,000 and 2,500 yen depending on the size.

There are many family activities at Tsudome to enjoy while you shop. The indoor area stays warm, making it a comfortable place to browse for hours. You can even find DIY souvenir kits where kids can make their own crafts. This site is a must-visit for anyone traveling with young children.

Tanukikoji Shopping Street Variety

Tanukikoji is a historic covered shopping arcade located in the heart of Sapporo. It features over 200 shops ranging from traditional boutiques to modern discount stores. This is the best place to find tax-free deals on souvenirs and electronics. Many shops offer a 10% discount if you show your foreign passport.

• Don Quijote: A massive store with thousands of affordable Hokkaido-themed items.
• Hokkaido Dosanko Plaza: Specializes in regional food and authentic local crafts.
• Traditional Craft Shops: Find hand-carved wooden bears, a famous Hokkaido symbol.

The arcade is covered, so you can shop comfortably regardless of the winter weather. You will find a wider variety of items here than at the festival sites. Prices are often lower because these shops operate year-round for local residents. Visit the official Sapporo Travel site for a full map of the arcade.

Sapporo Station and Department Stores

Sapporo Station is a convenient one-stop shop for high-quality souvenirs and premium gifts. The connected department stores like Daimaru and Esta house famous Hokkaido confectionery brands. You can buy world-renowned Shiroi Koibito cookies and Royce' chocolates here. These stores offer elegant gift wrapping services for a professional look.

During the festival, many brands release limited edition winter-themed packaging for 2026. These special boxes are highly collectible and make impressive gifts for coworkers. You can also find high-end Japanese cosmetics and fashion items in these malls. Most department stores are open from 10:00 AM to 8:00 PM daily.

The underground walkways allow you to walk from the station to Odori Park. This makes it easy to combine festival sightseeing with a major shopping trip. Many shops in the station area also participate in tax-free shopping programs. Be sure to bring your passport to claim your tax refunds immediately.