What to Expect at the Shibuya 109 Sale 2026

The sale usually begins on January 2nd, 2026. Stores open early to welcome thousands of eager shoppers. You will find discounts ranging from 30% to 70% off. Popular brands sell out within the first few hours of opening.

Fashionistas from all over Japan visit this iconic building. Each floor offers unique styles for young women. You can find everything from casual wear to elegant dresses. Be prepared for a high-energy shopping environment throughout the day.

The atmosphere is loud, colorful, and very exciting. Shop staff often shout out their latest deals to passersby. This creates a festive mood throughout the entire mall. It is a truly unique Japanese cultural experience for visitors.

Scoring the Best Tokyo New Year Lucky Bags

Lucky bags, or fukubukuro, are the main attraction here. These mystery bags contain items worth much more than the price. You can learn how to buy fukubukuro in Tokyo 2026 easily. Many people queue for hours to get their favorite brand.

Tokyo New Year lucky bags at Shibuya 109 are legendary. Prices typically range from 5,000 to 20,000 yen per bag. You might find coats, sweaters, and accessories inside. The value often triples the actual cost of the bag.

Some stores allow you to see the bag's contents first. Others keep the items a complete surprise until you open them. Check the Shibuya 109 website for pre-order options in December. This can save you a lot of time on sale day.

Trading items with other shoppers is a common sight. People gather outside the building to swap clothes they do not want. This is a great way to get exactly what you need. It adds a fun social element to the shopping spree.

Essential Tips for Your Shopping Trip

Arrive at least two hours before the doors open. The lines can wrap around several city blocks quickly. Dress warmly as you will be standing outside in the cold. Wear comfortable shoes for a long day of walking.

Bring plenty of cash for your purchases. Some smaller stalls might not accept international credit cards. Carrying a large, sturdy bag is also a smart idea. This helps you manage multiple lucky bags easily during the day.

Check out other Tokyo winter events 2026 while you are here. Shibuya has many great restaurants to visit after shopping. Staying hydrated is important during the busy sales. Take short breaks to keep your energy levels high.

Use a coin locker if your bags get too heavy. Shibuya Station has many lockers available for public use. However, these fill up very fast on sale days. Try to arrive early to secure a locker for yourself.

How to Get to Shibuya 109

Shibuya 109 is located right next to Shibuya Station. You can take the JR Yamanote Line directly there. Use the Hachiko Exit for the shortest walking distance. The building is famous for its cylindrical shape.

Many subway lines also serve the Shibuya area. The Ginza, Hanzomon, and Fukutoshin lines are all good options. Follow the signs for the Scramble Crossing once you arrive. You cannot miss the giant 109 sign on the building.

If you are coming from Haneda Airport, take the airport limousine bus. This is a convenient way to reach major Shibuya hotels. Taxis are also available but can be quite expensive. Public transport is usually the fastest method for travelers.